Prolivio
Prolivio is a hyper-cooling migraine relief headband. I helped lead our team at BZDesign to develop this product to a point where we could receive market feedback through a Kickstarter campaign. With a primarily unrefined concept, we built a functional prototype and were able to get nearly 100 backers. We did not meet our funding goal, which was not the mission of the campaign, but rather learned vital information from potential customers. Our campaign was featured in the Rochester Business Journal.